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Exit Playbook | EP1 | Selling Your Agency Explained | Agency Futures
A practical framework for the question that comes before everything else
Agency Principals Podcast | Ep05 | The Many: Participation beats Persuasion
Insights on the role of agencies, the importance of participation, the future of The Many Australia
Agency Principals Podcast | EP04 | Mindshaker
Meet Portugal's Tech agency, Mindshaker: Discover how they balance human elements, innovation, and growth while maintaining a deliberate company culture.
Agency Principals Podcast | EP03 | On Specialism and Thought Leadership, Nourish Food Marketing
Jo-Ann McArthur, the founder and CEO of Canada's Nourish Food Marketing, shares insights on building a successful specialist agency model and seeking a growth partner through M&A.
The Many acquires Catalyst XR
Agency Futures advises The Many on their acquisition of CatalystXR.
Growth by Agency Merger - Is That Really an Option?
Running an independent agency isn’t easy. Budgets shrink, margins tighten, and talent is harder to retain. New business takes longer and costs more. And founders still face the AI question: how to adopt it without losing their value.
Working Capital in Agency Deals: The Hidden Value Lever
If you're preparing to sell your agency, you’re probably (rightly) focused on buyer fit, EBITDA multiples, and earn-outs. But there’s another number that can quietly swing hundreds of thousands in or out of your deal:
Agency Futures advises on sale of Holy Cow! Creative Sydney
A Fast-Moving Deal Built on Trust: Our client Moo Webber finds a new adventure in the Hardie Grant Media stable, joining content agency Heads & Tales.
Agency Futures advises on sale of PinPoint Media to PrettyGreen
Mark Stringer, Founder and Group Chair PrettyGreen on his agency's acquisition of Agency Futures client, PinPoint Media.
Who Will Buy My Indie Agency?
The 6 buyer types shaping the current M&A landscape, and how to know if they’re right for you.
Agency Principals | Ep 02 | He turned down two offers and kept building | Stephen Brown
Stephen Brown has spent 23 years building Fuse Create into one of Canada's leading independent agencies, doubling the business in five years, expanding into the US market, and walking away from two serious acquisition conversations.
Agency Principals Podcast | Ep 01 | What are Agency buyers looking for today?
Most agency founders spend years building something valuable without ever stopping to ask what buyers are actually looking for
What is Adjusted EBITDA? Isn't it really just 'cooking the books?'
EBITDA is supposedly everyone’s favourite shorthand for business performance. It’s there to quickly indicate business profitability, but does it do what it says on the tin?
Merge Express is Live, A New Way to Grow Without Selling Out
For founders who want to grow without selling, how Merge Express is helping reshape the indie agency landscape.
How do you tell if your agency is match-fit?
The 11 drivers buyers care about most, and how to strengthen your position before you sell.
Multiple Conversations: EBITDA – Why It Matters
When the time comes to considering agency M&A initiatives (such as merging with another firm or selling all or part of your agency) at some point you will want to establish the value of your agency.
The Deal Structure Playbook
Earn-outs, equity rolls, vendor finance and more, a guide to the frameworks that shape agency transactions.
Spotlight on Hubspot. Should agencies specialize on a platform?
“The path to success in agencyland is via specialization”. It’s a much touted phrase and one that we find is quite often borne out in reality.
THE PLAYBOOK
The Match-Fit Playbook
Agency M&A, from growth to exit. The practical guide to building agency value and navigating a sale on your terms, drawn from the deals we advise on.