Meet Portugal's Tech agency, Mindshaker: Discover how they balance human elements, innovation, and growth while maintaining a deliberate company culture.
Join Doug Baxter as he explores the philosophy, operations, and future plans of Mindshaker, a creative technology agency in Portugal. Discover how they balance human elements, innovation, and growth while maintaining a deliberate company culture.
Key topics:
Agency philosophy and deliberate growth
Balancing human elements with technology
Hybrid roles and team culture
Client collaboration and problem-solving approach
AI integration and future technology adoption
Scaling while maintaining company culture International expansion within Plus Company network
Chapters
00:00 Introduction to MindShaker: A Unique Agency Model
01:05 Philosophy and Culture: Building a Human-Centric Agency
02:32 Identifying Core Problems: The Client-Agency Dynamic
04:10 Staying Lean: The Benefits of a Small Team
05:32 Hybrid Roles: Bridging Technology and Project Management
07:19 Investing in Training: The Importance of Skill Development
08:37 Embracing AI: Technology as a Tool for Creativity
10:26 Working with Brands vs. Agencies: Different Dynamics
11:41 Speed in Delivery: Making Quick Solutions Happen
14:41 Joining Plus Company: Expanding Horizons
16:22 Future Aspirations: Growth Without Losing Culture
17:11 Lessons Learned: Hiring Practices and Networking
